Percent Science Officially Launches as Main Brand on Utopia Beauty, Delivering Skincare Rooted in Transparency and Clinical Evidence

In 2025, the skincare industry is witnessing a significant rise in consumer interest toward products grounded in scientific evidence. More and more, consumers are prioritizing transparency and proven efficacy over marketing slogans. Against this backdrop, the news that Percent Science, a skincare brand backed by clinical data, officially launched as a main brand on the rising U.S. beauty platform Utopia Beauty on September 12 is highly noteworthy.

Trey, the founder of Utopia Beauty, shared that after meeting Percent Science and experiencing the exceptional quality of their products firsthand, he was deeply impressed. Trey’s genuine passion for skin health and commitment to offering products based on solid scientific evidence is strongly reflected throughout the platform. Under his vision, Utopia Beauty has positioned itself as a unique platform that curates only those products validated by rigorous clinical trials and ingredient verification.

Every product sold on Utopia Beauty is scientifically proven to deliver real results, providing consumers with a trustworthy environment to make confident purchases. Thanks to this emphasis on reliability and transparency, Utopia Beauty has gained recognition and was even featured in the respected beauty industry publication, Beauty Independent, steadily expanding its influence.

Percent Science aligns perfectly with Utopia Beauty’s philosophy. The brand goes beyond simply listing ingredients by openly sharing the concentration, mechanism, and clinical results of each active component. For instance, their flagship product, the 10% Niacinamide Serum, has been clinically proven to improve pores, strengthen the skin barrier, reduce redness, and control oiliness. Scientific credibility is the cornerstone of Percent Science’s brand identity.

This partnership signifies more than just product listing; Percent Science is actively highlighted as a flagship brand within the platform. Their presence is prominently featured in main banners and recommended sections, exemplifying the realization of Trey’s vision for science-driven beauty.

Consumers, especially younger generations, are increasingly favoring products supported by data and evidence. Rather than relying on advertising or celebrity endorsements, they seek objective clinical proof. The collaboration between Percent Science and Utopia Beauty is thus a timely response to these evolving consumer demands.

Currently, Percent Science offers core products such as the 10% Niacinamide Serum, 0.1% Retinal Night Treatment, and Centella Recovery Cream on Utopia Beauty. Detailed scientific explanations and clinical data accompany each product page, enabling consumers to purchase with confidence.

Looking ahead, Percent Science plans to expand its product lineup on the Utopia Beauty platform while introducing advanced features like data visualization and integration with skin analysis tools. This scientific approach and technological innovation perfectly align with the trust-based beauty retail model championed by Trey and Utopia Beauty.

In conclusion, the official launch of Percent Science as a main brand on Utopia Beauty marks a pivotal moment in the beauty market. It exemplifies how transparency and clinical evidence in skincare can merge with a platform to earn consumer trust—a model that many brands and platforms will likely follow moving forward.